Jayson Tatum’s player-exclusive (PE) shoes may be some of the best in the NBA. This one, though, had a little more taste than the others.

He wore a coffee-themed version of his Jordan Tatum 2 signature shoe on Tuesday night when the Celtics played the Bucks. Ian Williams, who opened the sneaker-themed coffee shop Deadstock Coffee in Portland, Oregon, came up with the look.

Williams used to work in the shoe business, especially as a shoe developer at Nike, before opening Deadstock Coffee.

The look is mostly white, but there are some mocha touches all over, like on the elephant print on the top. The collar and the “JT” and Deadstock Coffee logos on the lips are also a mocha color. Williams added “4th and Couch,” the address of Deadstock Coffee, to make sure the shoe was a reflection of the sneaker community in Portland’s Chinatown.

Williams told FN, “I had always said that we embody the ‘Mocha’ colorway as a coffee shop that gets its ideas from sneakers.” “Recently I’ve also made it clear that I want to do more creative things in the shoe world again.” Some people from Brand Jordan asked me to come up with some ideas, and this one was a clear winner right away.

Williams has had other hits besides this PE. When he worked for Nike, he made the “Wet Floor” Dunk. Now, he works with Deadstock Coffee and Adidas to make a ZX 5000 shoe.

But this Jordan Tatum 2 PE is different.

Yesterday, Williams thought about the chances he’s had over the years and said, “I’m proud of this one.” “All of those chances came about because people I care about and respect paved the way for me to be myself in the sneaker world.” This one is different, though, because I love basketball, and it also grew out of a conversation in my neighborhood. As a young man, I knew every shoe in Eastbay and Footaction. But player exclusives were like unicorns: we could never find them. We’ve only seen these stories on TV, but now we’re a part of one of them. I’m so grateful to everyone who helped make this happen.”

Williams left Nike in 2014 and now runs his own business, but he thinks he will return to the shoe business at some point.

Williams said, “I’d love to get back in the game.” I always thought I wouldn’t be able to stay away from Nike and that I’d go back one day. I feel like the time is almost here in my heart.