Denver Nuggets star Nikola Jokić speaks out on new signature shoe deal with performance footwear brand 361°

Nikola Jokić, a superstar for the Denver Nuggets, has officially inked a signature shoe agreement with performance footwear brand 361°, following his NBA championship win and a good start to the current season.

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Details of Nikola Jokić’s signature shoe agreement with 361° were surprisingly revealed earlier, capturing the attention of the entire basketball world. Jokić addresses his new position as Global Brand Ambassador and publicly confirms the alliance today, breaking his silence.

Nikola Jokić Signs Signature Shoe Deal With 361° - Boardroom

In 2014, the Denver Nuggets selected Nikola Jokić, a native of Sombor, Serbia, 41st overall in the second round of the draft. Being one of the top NBA players, Jokić has become famous after being hailed as the greatest draft steal ever. Jokić will now join the league of signature shoes with 361°, following his two regular season MVPs, NBA championship, and finals MVP achievements.

Nikola Jokic Signs With Chinese Sneaker Brand 361° - Sports Illustrated  FanNation Kicks News, Analysis and More

Since its inception in 2003, 361° has adhered to the “One Degree Beyond” philosophy, which states that health is about more than just exercising; it is about a whole way of life. The 361° brand, which started off making running shoes, has now branched out into basketball shoes and other athletic apparel. Products from 361° may be found in more than 6,000 retailers across the globe, thanks to distribution and offices on nearly every continent.

Nikola Jokić Leaving Nike for 361 Degrees China | Complex

I am thrilled to be a part of the 361° team and hope to help further their goal of providing access to sports and wellness programmes for individuals all around the globe. “I am incredibly excited to share the progress we have made on my first shoe with everyone very soon,” Nikola Jokić stated while introducing his new collaboration with 361°.

Nikola Jokic ditches Nike for Chinese brand 361 Degrees - Basketball  Network - Your daily dose of basketball

There will soon be a sneak peek at Nikola Jokić’s first signature performance basketball shoe with 361°. In the meantime, Jokić will be donning the newest performance basketball shoe from 361°, the Big3 Future High, while on court. Even though Nikola Jokić will be the only one who can play the Big3 Future High, a low-cut version will be released to the public.

With 361°’s state-of-the-art performance technology, the Big3 Future Low is meticulously engineered to be the best.